Marico Acquires 60% Stake in Cosmix Wellness Valued at ₹375 Crore to Expand Plant-Based Nutrition and Wellness Portfolio – CNBC TV18

FMCG main Marico has signed definitive agreements to purchase a 60% stake in Cosmix Wellness Non-public Restricted, the corporate stated on Tuesday, February 3. The transaction values Cosmix at an fairness valuation of round ₹375 crore.

Marico will purchase the remaining 40% stake in Cosmix Wellness after completion of FY29 at a consideration to be decided at such time, the corporate stated in a inventory alternate submitting.

Following the deal, Cosmix’s founders Vibha Harish and Soorya Jagadish will retain the remaining stake and proceed to lead the enterprise.

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Based in 2019, Cosmix operates as a digital-first useful wellness model, providing plant-based mostly protein powders, fermented yeast protein, useful superfood blends, and just lately launched useful meals corresponding to plant-protein pancake mixes and protein bars.

Cosmix reported an annual run charge of round ₹100 crore over the past six months, with EBITDA margins in the excessive-teenagers. The model primarily sells via its direct-to-consumer web site, alongside marketplaces, and has expanded distribution to e-commerce and fast commerce platforms.

In a press release, Marico stated the funding aligns with its technique to scale rising client manufacturers in the well being and wellness area, including that the founders would proceed to run day-to-day operations.

Saugata Gupta, MD and CEO, Marico Restricted, stated, “We foresee immense  potential in the wellness and plant‑based mostly diet area, and Cosmix has already demonstrated deep client resonance with its best-in-class, progressive choices. Collectively, we’re dedicated to accelerating their journey, increasing into related adjoining wellness classes, and constructing a sustainable, worthwhile model that conjures up belief and delivers significant worth to shoppers throughout India.”

Cosmix stated it plans to use Marico’s capital and distribution capabilities to speed up development and increase into adjoining wellness and nutraceutical classes via new product launches.

“We see unbelievable synergies in R&D, manufacturing and extra. Seeing such an extended, stunning future for Cosmix makes us extremely completely satisfied. Collectively, we’ll proceed constructing considered one of India’s most beloved, moral, and trusted wellness manufacturers,” Vibha Harish and Soorya Jagadish, Co-founders, stated in a press release.