Buyer administration agency Inflexion Group has introduced its partnership with AI literacy startup AI&Past to ship specialised AI literacy training to account-based advertising practitioners throughout Inflexion Group’s consumer base. The partnership goals to ship focused training programmes, together with bootcamps on GenAI, ethics, and AI fluency.
Based in 2021, Inflexion Group helps firms speed up account-based progress by account-based advertising, account administration, buyer success, and government engagement programmes. The London-based firm’s ABM academy presents practitioner-led training in account-based advertising for advertising professionals.
“Our collaboration with AI&Past ensures that our purchasers and our personal workforce acquire important AI competencies that align with our dedication to innovation and moral follow. We’re devoted to serving to advertising professionals use AI confidently and responsibly, considerably bettering the impression of their ABM programmes.” stated Bev Burgess, CEO and Co-founder of Inflexion Group, highlighting the strategic significance of the partnership.
AI&Past is a Gurugram-based startup that goals to make synthetic intelligence extra accessible and comprehensible. The startup was based by expertise veteran Jaspreet Bindra and AI & cybersecurity knowledgeable Anuj Journal.
Talking on the developments, Jaspreet Bindra, Co-founder of AI&Past, stated, “At AI&Past, we imagine that AI is now not a distant future — it’s a actuality that’s remodeling the best way we work, assume, and create. AI literacy must be as basic as studying, writing, and arithmetic, particularly in industries present process speedy AI-driven transformations. AI literacy is now not non-obligatory; it’s important, significantly in areas like ABM the place precision, creativity, and personalised engagement are essential. We’re thrilled to companion with Inflexion Group to assist advertising professionals harness AI’s full potential, responsibly and successfully.”
(Inputs from BL Intern Rohan Das)
Revealed on April 24, 2025
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