Shark Tank India season 4 continues to convey daring concepts and high-stakes negotiations to the display. On March 7, Chandigarh-based entrepreneurs Dheeraj Nagpal and Sachin Goel launched their startup, Zingavita Ayurveda, hoping to vary perceptions round Shilajit-based wellness merchandise.
Presenting their lineup — together with pure Himalayan Shilajit, Shilajit honey, effervescent tablets, and occasional — the duo aimed to interrupt the stereotype that Shilajit is just for males’s sexual wellness. They sought ₹1 crore in funding for 1.25% fairness.
Gurugram-based Zingavita is a high-quality complement primarily based on fashionable Ayurveda. Its merchandise are pure Himalaya shilajit, and shilajit-based merchandise are resin, effervescent tablets in flavors like elaychi and cola, honey, and occasional. It helps customers to be wholesome and match.
Because the sharks examined the merchandise, Ritesh Agarwal was the primary to remark, elevating issues over the excessive value. Vineeta Singh inquired about consumption, whereas Aman Gupta, holding up the merchandise, quipped, “Aap ne sab Shilajit banaye hain, Shilajit, Shilajit…” (You’ve made everything from Shilajit). When requested to strive the Shilajit honey, he laughed and declined, saying, “Ye humein nahi zaroorat” (I don’t want this).
The founders defended their method, citing the product’s success in the US as a cause for the rising demand in India. Nevertheless, Namita Thapar was unimpressed by their lack of scientific testing. Kunal Bahl bluntly remarked, “Aapko lagta hain ye saman bik raha hai market mein toh hum bhi bech le” (So that you thought for the reason that product is promoting in the market, allow us to additionally promote the identical product).
Regardless of their efforts, neither their pitch nor their numbers satisfied the sharks, they usually walked away and not using a deal.
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