It’s simple to think about your consulting agency’s worst nemesis is a aggressive consulting agency, a procurement division, your prospects’ inner employees, or gingivitis.
Nevertheless, the most important menace to your consulting agency’s development is far nearer to house and rather more private. (Properly, not nearer and extra private than gingivitis.)
There’s an issue you confront time and again as you try to develop your consulting agency. It’s the difficulty you butt up in opposition to, wrestle with, and persistently wrestle to surmount.
Pause for a second and think about that one development downside your consulting agency faces most frequently.
Now, what causes that downside?
Worry.
You possibly can’t assist however crash into your doubts time and again, as a result of, by definition:
Your present fears dictate your present limits.
That’s why your consulting agency’s biggest menace isn’t outdoors the agency.
You, your consulting agency’s chief, tether your agency to your considerations, uncertainties and worries.
My crew and I shortly cataloged a rating of anxieties we generally see amongst consulting agency leaders—fears which might be unintentionally sabotaging their efforts to develop.
Under are 5 from our checklist.
Failing Onerous
Pivoting a central component of your consulting agency (e.g., goal market, providing, messaging, org construction) can really feel like admitting you have been fallacious. Disagreeable, however not debilitating.
Nevertheless, if no matter you pivot to additionally doesn’t work, that might solid (self) doubt in your judgement and talent to steer.
That concern of serial failure stops many leaders implementing daring, vital adjustments at their corporations.
Lacking Alternatives
FOMO causes all method of unintended issues for consulting corporations, from taking up unhealthy purchasers to investing in poor advertising and marketing methods.
The concern related to not saying Sure to a possibility can divert your consulting agency’s consideration and assets, diminishing your development prospects.
Shedding a Key Consumer
Anchor purchasers maintain your consulting agency and create monetary stability.
Nevertheless, anchors additionally maintain you in place.
Worry of shedding a big, legacy consumer could cause you to keep away from charge will increase, enable scope-creep, resist useful employees redeployment, and even flip away higher purchasers.
Struggling Rejection
Rejection’s by no means enjoyable.
Nevertheless, until you possibly can embrace rejection, your consulting agency will tiptoe towards larger charges reasonably than leaping in full throttle.
You’ll promise something to potential purchasers reasonably than holding your floor with a agency, “No.”
Dealing with Ridicule
Boosting your consulting agency’s status and renown requires you to visibly stake out a controversial place or broach a provocative subject.
Whenever you take that step, you’re certain to draw naysayers, doubters, skeptics and nincompoops.
Stated in any other case, in the event you by no means hear from killjoys then your consulting agency isn’t taking a management stance that can appeal to a raft of latest potential purchasers.
The 5 fears above barely scratch the floor of consulting agency worries.
What different fears do you suppose maintain again consulting corporations? (Aside from the plain: working out of chocolate.)
Textual content and pictures are © 2025 David A. Fields, all rights reserved.
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