Shares of eBay Inc. (NASDAQ: EBAY) fell over 4% on Monday. The inventory has gained 8% year-to-date. The corporate delivered income and revenue growth for the fourth quarter of 2024 in opposition to a difficult financial backdrop. As well as, its geo-specific investments and varied growth initiatives proceed to yield advantages.
Growth in gross sales and earnings
Within the fourth quarter of 2024, eBay generated income of $2.6 billion, up 1% year-over-year on a reported and international trade (FX) impartial foundation, whereas its adjusted earnings grew 16% to $1.25 per share.
Gross merchandise quantity (GMV) grew by 4% within the quarter to $19.3 billion, with a 6% growth in focus class GMV and powerful positive factors throughout buying and selling playing cards, components and equipment (P&A), luxurious and refurbished. GMV grew in each the US and Worldwide segments, helped by vacation season demand.
Strategic initiatives
Motors, Elements and Equipment (P&A) is eBay’s largest focus class and a important contributor to GMV growth. As talked about on the quarterly name, in This autumn, P&A stock grew by double-digits, and the corporate presently has over 700 million stay P&A listings on its platform.
eBay’s acquisition of Caramel, which goals to simplify on-line automobile buy, is anticipated to enhance automobile gross sales on the previous’s platform and permit it to faucet into the whole addressable marketplace for collectible automobiles within the US, which is estimated at $75 billion. As well as, it’s anticipated to assist drive cross-category gross sales in autos and P&A.
The ecommerce chief’s geo-specific initiatives, notably within the UK, have been yielding advantages. The elimination of vendor charges helped drive offers inside focus classes and mid-to-high ASP objects. Within the fourth quarter, the corporate noticed double-digit enchancment in consumer-to-consumer (C2C) GMV growth.
eBay has launched a purchaser safety charge for UK C2C transactions, alongside options like eBay Steadiness and Managed Delivery. Additionally it is engaged on enhancing its pickup and drop-off capabilities for heavy objects. These initiatives are anticipated to assist unlock a sizable market alternative from the stock in shoppers’ properties.
eBay is now testing eBay listings on Fb market in partnership with Meta within the US, Germany and France. This may present it entry to a wider viewers enabling it to broaden its attain and drive gross sales.
Outlook
For the primary quarter of 2025, eBay expects income of $2.52-2.56 billion, which is anticipated to be down 1% to up 1% YoY on an FX-neutral foundation. GMV is anticipated to be $18.3-18.6 billion, flat to up 1% on an FX-neutral foundation. Adjusted EPS is forecast to be $1.32-1.36, up 6-9% YoY.
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