Synthetic intelligence (AI) startup Perplexity on Friday expressed its interest in shopping for TikTok, which faces a deadline to divest from its Chinese language proprietor or be banned in the US.
Perplexity in a weblog submit laid out a imaginative and prescient for integrating its AI-powered web search capabilities with the favored video-snippet sharing app.
“Combining Perplexity’s reply engine with TikTok’s intensive video library would enable us to construct one of the best search expertise on the planet,” the San Francisco-based agency reasoned.
“Perplexity is singularly positioned to rebuild the TikTok algorithm with out making a monopoly, combining world-class technical capabilities with Little Tech independence.”
President Donald Trump earlier this month mentioned the US was in talks with 4 teams keen on buying TikTok, with the Chinese language-owned app going through an unsure future within the nation.
A US legislation has ordered TikTok to divest from its Chinese language proprietor ByteDance or be banned in the US.
“We’re coping with 4 completely different teams. And lots of people need it, and it is up to me,” Trump mentioned aboard Air Power One.
“All 4 are good,” he added, with out naming them.
The legislation banning TikTok took impact on January 19 over considerations that the Chinese language authorities might exploit the video-sharing platform to spy on People or covertly affect US public opinion.
Throughout his first stint within the White Home, Trump equally tried to ban TikTok in the US on nationwide safety considerations.
TikTok quickly shut down in the US and disappeared from app shops because the deadline for the legislation approached, to the dismay of hundreds of thousands of customers.
Trump suspended its implementation for two-and-a-half months after starting his second time period in January, in search of an answer with Beijing.
TikTok subsequently restored service in the US and returned to the Apple and Google app shops in February.
Though TikTok doesn’t seem overly motivated concerning the sale of the app, potential patrons embrace an initiative known as “The Folks’s Bid for TikTok,” launched by actual property and sports activities tycoon Frank McCourt’s Mission Liberty initiative.
Others within the operating are Microsoft, Oracle and a bunch that features Web persona MrBeast, whose actual identify is Jimmy Donaldson.
“Any acquisition by a consortium of traders might in impact hold ByteDance in charge of the algorithm, whereas any acquisition by a competitor would seemingly create a monopoly within the quick kind video and knowledge house,” Perplexity contended within the submit.
“All of society advantages when content material feeds are liberated from the manipulations of overseas governments and globalist monopolists.”
Perplexity mentioned it might construct infrastructure for TikTok at information facilities in the US and preserve it with US oversight.
The AI startup additionally proposed rebuilding TikTok’s profitable algorithm “from the bottom up,” making the app’s “For You” advice feed open-source.
Perplexity additionally vowed to allow TikTok customers to cross-reference data as they watch movies to test their veracity.
© 2025 AFP
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AI startup Perplexity confirms interest to buy TikTok (2025, March 22)
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