Evodrop’s Luciano Novia, the Business Builder Turning Swiss Water Technology Into a Global Platform

Luciano Novia has constructed his profession round figuring out rising alternatives earlier than they turn into mainstream markets. From banking and monetary providers to healthcare, health, and water know-how, his focus has constantly been on remodeling innovation into scalable companies. As we speak, he’s a co-founder, and the Chief Technique Officer of Evodrop AG, a Swiss water-treatment firm. That set of credentials is uncommon. Additionally it is extra related than it would look.

The trail by three industries

Novia’s early skilled work was in insurance coverage and monetary providers, together with portfolio administration roles at Credit score Suisse, the place he served as the sector head of insurance coverage administration. He additionally constructed and ran the Lionsoul health studios in Zurich and Frauenfeld and co-founded a sports activities physician’s observe with an built-in rehabilitation and physiotherapy centre. In December 2019, he co-founded Evodrop with Fabio Hüther, the chief know-how officer, and Dino Novia, the chief government, and constructed out the firm’s technique operate. He accomplished his MBA in 2025.

What makes his profile distinctive isn’t merely the transition from banking to cleantech, however the means to mix finance, entrepreneurship, gross sales, model constructing, and strategic partnerships into scalable enterprise fashions. Throughout the three sectors, one thread is seen. Banking is dependent upon regulatory publicity and the time horizons of disciplined capital. Health and scientific well being depend upon shopper belief and the hole between advertising and marketing claims and measurable outcomes. Water sits at the intersection of each: a regulated class with excessive shopper skepticism, through which most merchandise have been offered on assertions which can be troublesome to confirm.

The market logic

Evodrop now serves over 30,000 energetic customers throughout Switzerland, Europe, and the United Kingdom, with greater than 7,000 techniques put in. Anticipated income for 2026 sits at CHF 14.8 million. The corporate holds 24 patents and patent functions and has run greater than 30 peer-reviewed research by itself techniques, with food-contact and security certifications underpinning its limescale-inhibitor product line. The technique reads in banker’s phrases. Evodrop has spent six years constructing a documented case as a result of the different mannequin in the class is non-verifiable shopper claims, which carry escalating regulatory threat. The water market, in different phrases, is transferring in the route Evodrop has already taken. “My work has targeted on figuring out main market gaps in water remedy, translating technical innovation into scalable enterprise fashions, and constructing partnerships that carry superior applied sciences into real-world functions,” Novia has stated.

Partnership structure

Whereas Evodrop’s scientific and engineering basis was constructed by its analysis staff, Luciano Novia performed a central position in remodeling these improvements into industrial partnerships, worldwide distribution constructions, and investable progress alternatives. Worldwide partnerships fall inside Novia’s transient. Evodrop’s distribution mannequin depends on regional distributors, tools producers, and actual property companions; Novia leads negotiations immediately. He has been instrumental in shaping the firm’s industrial growth, worldwide growth, and strategic positioning, and over the previous years has led quite a few partnership negotiations, distribution agreements, fundraising discussions, media relations, and worldwide growth initiatives which have contributed considerably to Evodrop’s progress. As we speak, he’s actively concerned in discussions with multinational companies, strategic buyers, OEM companions, distributors, and institutional stakeholders throughout Europe, North America, Asia, and the Center East. This worldwide business-development position has turn into a key progress driver for the firm, and thru it, Novia has helped safe strategic partnerships and place Evodrop for its subsequent section of worldwide progress. The method assumes that building-scale water remedy will more and more be specified at the undertaking degree by builders and operators, slightly than chosen at the level of shopper buy.

That assumption is according to the route regulatory disclosure obligations are taking in Europe and the United States. The product portfolio helps the thesis. The corporate’s filtration line addresses contaminants like short-chain PFAS and TFA that municipal provides typically miss, and its IonSiv MaloX® limescale inhibitor opens the door to building-services specification, since the malic-acid mechanism runs with out the salt, electrical energy, or wastewater that disqualify softening techniques in lots of industrial environments. Worldwide recognition adopted: Evodrop has taken greater than a dozen awards in the previous two years.

The subsequent stretch

Behind the operation are twenty full-time employees and a scientific advisory panel of greater than twenty researchers, predominantly primarily based in Europe. The board consists of Peter Jäggi, an architect by coaching and the former head of actual property at Swisscanto, whose background aligns intently with the project-level specification thesis. For Novia, the subsequent stretch is execution. The proof factors exist. The procurement framing exists. His position is to construct the partnerships, distribution infrastructure, and strategic relationships required to show a Swiss innovation firm into a world water know-how platform. Extra on Evodrop’s technique and product line is accessible at evodrop.com.