New Delhi, Might 5 (PTI) India smartphone shipments are anticipated to decline 10-12 per cent this 12 months due to rise in reminiscence price driving up costs, market analysis agency CMR stated in a report on Tuesday.
In accordance to the CMR India Cellular Handset Market Evaluation Report, the nation’s smartphone market recorded a decline of two per cent in cargo on a year-on-year (YoY) foundation due to a pointy rise in DRAM and NAND flash costs, which pushed up system prices and compelled manufacturers to enhance pricing — main price-sensitive customers to defer upgrades.
CyberMedia Analysis (CMR), VP-Business Analysis Group, Prabhu Ram stated India’s 2026 smartphone market decline displays a mixture of structural price pressures and cautious demand.
“Elevated DRAM and NAND costs have raised system prices, squeezing affordability in mass segments, whereas the premium finish stays comparatively insulated. On the similar time, channel stock corrections and extra value-conscious customers are extending improve cycles. Collectively, these elements are driving near-term quantity stress — particularly in the inexpensive and value-for-money tiers — ensuing in the projected 10-12 per cent decline in 2026,” he stated.
Apple shipments in India elevated 6 per cent YoY and 9 per cent market share throughout the reported quarter.
Surprisingly, Apple shipments have been pushed by demand for iPhone 16 throughout the reported quarter.
“Apple reached 9 per cent cargo share in Q1 2026. The iPhone 16 sequence contributed 53 per cent of volumes, whereas the newly launched iPhone 17 sequence captured 28 per cent share — a wholesome improve cycle that validates the premium section’s relative insulation from memory-driven pricing stress,” the report stated.
The CyberMedia Analysis report estimates that cargo of solely Vivo and Oppo grew in the primary quarter (Q1) of 2026 by 1 per cent and 12 per cent respectively amongst top-five manufacturers whereas Samsung, Xiaomi and Realme recorded decline in supplies by 8 per cent, 7 per cent, and 12 per cent, respectively, on YoY foundation.
Chinese language smartphone model Vivo led the general smartphone market with 21 per cent share adopted by Samsung with 17 per cent share, Oppo 14 per cent, Xiaomi 12 per cent and Realme 10 per cent.
CMR report estimates Transsion and OnePlus have been the most important losers with 30 per cent and 28 per cent decline in shipments on a YoY foundation.
Within the function cellphone section, Chinese language model itel Cellular led the market with 35 per cent share regardless of a steep decline in its shipments by 26 per cent. It was adopted by Lava with 34 per cent share and HMD with 18 per cent share throughout the reported quarter.
Amongst chipset gamers, MediaTek led India’s smartphone chipset market with 48 per cent share. Qualcomm led the premium section (above ₹25,000) with 36 per cent market share.
Source link
#India #smartphone #supplies #decline #Vivo #tops #chart #CMR #Mint
