Greened street furnishings: JCDecaux confirms the benefits of this experiment
Paris, 21 Could 2026 – For the World Biodiversity Day on 22 Could, JCDecaux SE (Euronext Paris: DEC), the primary out of doors promoting firm worldwide, along with the Ligue pour la Safety des Oiseaux (LPO – French League for the Safety of Birds), presents the promising outcomes of its greening experiment based mostly on 19 gadgets of street furnishings. The initiative has been operating since April 2024 between the Jardin du Luxembourg and the Jardin des Plantes in Paris (France).
As half of a broader technique to create ecological continuity between parks and tree-lined areas, the greened JCDecaux street furnishings promotes micro-ecosystems which can be dwelling to all kinds of plant species, bugs and birds. This initiative is proving to be efficient by tackling the pressures on city biodiversity. Since 2024, nesting has been recorded yearly throughout the 17 nesting packing containers alongside the route, with numbers growing yearly. Between April and Could 2026, eight nesting packing containers have been occupied by nice tits or blue tits, which efficiently fledged round twenty nestlings.
Planted with a variety of nectar-producing species chosen by a crew of ecologists, these inexperienced areas entice a excessive range of bugs, together with 11 recognized pollinator species (honeybees, bumblebees, butterflies, and so on.). This stage of exercise confirms the ecological enchantment of the installations and the high quality of the design, which have gotten real havens for biodiversity.
Whether or not transformative or incremental, JCDecaux improvements assist improve high quality of life in cities. Following the introduction by JCDecaux of new services (bus shelters, CIPs, self-cleaning public bathrooms, self-service bicycles and digital street furnishings), the greening of street furnishings is a pure extension of this method. It’s underpinned by JCDecaux’s virtuous enterprise mannequin, wherein model communication funds public companies for the profit of native authorities and the wider public curiosity.
Jean-Charles Decaux, Chairman of the Government Board and Co-Chief Government Officer of JCDecaux, mentioned: “Innovation is an element of JCDecaux’s DNA. Since 1964, our mission has been to enhance high quality of life in cities by offering native authorities with aesthetic, service-driven, well-maintained, and sustainable street furnishings, totally funded by promoting. By greening our property, designed by professional groups, we’re serving to to guard biodiversity by supporting the improvement of life at the coronary heart of the city setting. Implementing this initiative with the backing and assist from the Ligue pour la Safety des Oiseaux (LPO) is extraordinarily worthwhile and permits us to strengthen our experience. We’re delighted with these very promising outcomes: a wealthy selection of natural world is progressively colonising these buildings, enabling bugs and birds to maneuver and work together inside a supportive city setting between two main biodiversity reservoirs. Constructing on these insights, we’re persevering with alongside this path by putting in new nesting packing containers, specifically on already greened bus shelters, to supply optimum circumstances for different chook species. This experiment clearly exhibits that street furnishings can change into a real hyperlink in the ecological continuum.”
Key Figures for JCDecaux
- 2025 income: €3,967.1m
- N°1 Out-of-House Media firm worldwide
- A day by day viewers of 850 million folks in 79 international locations
- 1,105,906 promoting panels worldwide
- Current in 3,895 cities with greater than 10,000 inhabitants
- 11,894 staff
- JCDecaux is listed on the Eurolist of Euronext Paris and is an element of the SBF 120 and CAC Mid 60 indexes
- JCDecaux’s Group carbon discount trajectory has been accredited by the SBTi and the firm has joined the Euronext Paris CAC® SBT 1.5° index
- JCDecaux is recognised for its extra-financial efficiency in the CDP (A-Listing), MSCI (AAA), Sustainalytics (11.1), and has achieved Gold Medal standing from EcoVadis
- Member of the UN International Compact since 2015 and of the RE100 since 2019
- Chief in self-service bike rental scheme: pioneer in eco-friendly mobility
- N°1 worldwide in street furnishings (636,625 promoting panels)
- N°1 worldwide in transport promoting with 154 airports and 257 contracts in metros, buses, trains and tramways (374,718 promoting panels)
- N°1 in Europe for billboards (94,562 promoting panels worldwide)
- N°1 in out of doors promoting in Europe (740,067 promoting panels)
- N°1 in out of doors promoting in Asia-Pacific (168,815 promoting panels)
- N°1 in out of doors promoting in Latin America (103,865 promoting panels)
- N°1 in out of doors promoting in Africa (31,364 promoting panels)
- N°2 in out of doors promoting in the Center East (20,852 promoting panels)
For extra details about JCDecaux, please go to jcdecaux.com.
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Communications Division: Clémentine Prat
+33 (0) 1 30 79 79 10 – clementine.prat@jcdecaux.com
Investor Relations: Rémi Grisard
+33 (0) 1 30 79 79 93 – remi.grisard@jcdecaux.com
- 21-05-2026 # CP Biodiversité_EN
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